Britney Sauer's Blog

"Self-praise is for losers. Be a winner. Stand for something. Always have class, and be humble." John Madden

Tiger: Swing and Miss? February 25, 2010

Filed under: Uncategorized — britsauer @ 4:03 pm

Tiger Woods made a public statement this past Friday in reference to the activities that have transpired due to his actions off the golf course. I believe that he/his publicist were very smart to restrict the media and invitations to the press conference. The events leading up to the press conference were very professional and handled very well. It made people want to watch and left the public on their toes for the event.

When the conference actually happened, I believe quite a few people were let down. Woods seemed extremely rehearsed and dry. Some people said he was “insincere” and that he was just trying to save himself, not his marriage. Tiger’s wife was not in appearance, which I believe was a good call. From the view of the publicist, Woods was trying to “save himself”.   He kept repeating that he “screwed up” which many people already know, but his emotionless face did not seem so convincing.

I think it was a safe statement and that the media wanted more, but for the sake of his reputation it was important for Tiger to not answer any questions and stick to the script. One thing I was disappointed about was that he did not say specifically when he would start golfing again. He did say that he would be golfing again after getting more help for his addictions, both drug and sex.

One thing that pissed me off was; just after his TV re-debut, Tiger was seen putting on a show at the golf course. He had a photographer following him around taking some pictures so it looked like he was back on the course. I feel like the entire weekend was so rehearsed. Don’t quit your day job Tiger! He would make a terrible actor.

I do think that the support Tiger is receiving from his mom and his sponsorship deals such as Nike, looks very good for his reputation. After all is said and done, as a publicist I think Tiger is doing a good job of keeping in safe and clean, but as a golf lover/ex-Tiger fan, I am not happy with everything that has transpired since Friday.


McCoy is in the mix February 15, 2010

Filed under: Uncategorized — britsauer @ 6:55 pm
campus media group

campus media group

After University of Texas’ quarterback, Colt McCoy, had a game ending stinger in his throwing arm at the National Championship last month, many were worried that he would not perform at the NFL combine next week. Well, worry no more McCoy fans! Colt has been watched very closely by coaches, fans and now medical staff who have released him to compete in the combine. As reported by NBC sports and ESPN, Colt is currently throwing 40-50 passes a day and doing other recovery drills to make sure he will be able to throw next week. He has said he is very close to 100 percent, but that he will not do any exercises that the doctors tell him not to do.

Colt can add one more accomplishment to the books this week; on Monday night, McCoy was recognized with the Davey O’Brien Award as the nation’s top quarterback. He is said to be the third best quarterback going into the draft, behind Oklahoma QB, Sam Bradford, and Notre Dames’s Jimmy Clausen.

Beyond the accomplishments, I believe the fans and coaches have continued to not doubt Colt and his ability to perform after his injury in the national championship because he has been so consistent and loyal. Colt came out a redshirt freshman in 2006 to start for the Texas Longhorns and never once turned back. He had a roller-coaster year or two but continued to keep his head up and lead his team. In my opinion, Vince Young may have been the hardest starting QB to ever have to start after.

Colt’s reputation precedes his football skills. He is known to be personable, a team leader and a role model. His faith and manners have led him very far and I would be more than proud to be Colt’s publicist in the NFL. I believe that he will be a leader from day one and keep his reputation clean.


The wrong Payton. February 8, 2010

Filed under: Uncategorized — britsauer @ 8:25 pm

The Superbowl was quite exciting last Sunday, with the favored team, the Indianapolis Colts, coming short of their superbowl dreams. The pre-game hype seemed to be Peyton Manning and his possibility of being the greatest quarterback of all time. Not to say that he still is not, but all the talk after the game was about the New Orleans Saint’s head coach Sean Payton.

Payton’s NFL coaching career has climbed significantly in the past decade. After coaching at several universities, he received his first NFL coaching job as the quarterback coach for the Philadelphia Eagles. He then joined the New York Giants and was once denied play calling duties as the offensive coordinator. Just before he would have probably been fired, he was swept away as the assistant head coach for the beloved Dallas Cowboys. In 2006 Payton received his first head coaching position for the New Orleans Saints.

Payton led the Saints to their first ever superbowl victory this past weekend with a 31-17 win over the Colts. I think it is pretty safe to say that this Payton can feel pretty secure with his job. When he first joined the team, they were overcoming a 3-13 record and this past season it was reversed; the best ever season for the Saints, finishing 13-3.

The New York times wrote an article today, Monday, February 8, 2009 pertaining to the head coach and the prestige that comes along with the title. Payton will be joining 27 other men in one of the most elite clubs known to football. The men who have led teams to a superbowl win.

Barton Silverman/New York Times

Beyond the win this weekend, there is a lot to be said about head coach Sean Payton. He has done a phenomenal job of keeping a fantastic reputation past the drama with the Giants, and the devastation of Hurricane Katrina. I am unaware of his publicist, if he even has one, but I do know of a few people who could use one.

Great job Sean! Way to show the “other” Peyton who’s boss.


Wizards with Guns! February 1, 2010

Filed under: Uncategorized — britsauer @ 7:30 pm

Gilbert Arenas and teammate Javaris Crittenton of the Washington Wizards, were suspended last week for the remainder of the season after a weapons charge brought by a card game dispute. Gilbert brought four guns into the locker room after an argument with Crittenton over a game on the team plane. Javaris was cited a felony charge after entering a guilty plea in the District of Columbia Superior Court on January 15, 2010.  ESPN reports that the NBA commissioner was the person to suspend the two after the heated argument and the felony charges.

Gilbert wrote and published a story in the Washington Post, where he stated, he will try and mend relationships with his D.C. youth followers despite how poorly he has acted in the past month. He has stated that he understands how he has let down the young fans and wants to work hard to regain there trust. Seeing as he has been suspended for the rest of the season, he will have plenty of time to do so.

Arenas wrote the following, “I understand the importance of teaching nonviolence to kids in today’s world, guns and violence are serious problems, not joking matters — a lesson that’s been brought home to me over the past few weeks. I thought about this when I pleaded guilty as charged in court and when I accepted my NBA suspension without challenge.”

The Wizard’s head coach, Flip Saunders, agreed to Arenas’ letter in the Washington Post and thought that it was a smart way to handle the problem. As a public relations major, I agree. Too often, such as the Tiger Woods case, athletes and pop icons don’t address situations that they are facing and lead to much to the audience’s imagination. Many people were probably thinking Gilbert was such a terrible person for owning and carrying guns into the locker room, but now they have an understanding that he is a notable character who really cares about youth and anti-violence in teens.

How would you have handled the situation? How would you handle Tiger’s situation? Is it too late for Tiger?


Idol star leaves Vikings Pants on the ground and a game short January 25, 2010

Filed under: Uncategorized — britsauer @ 1:46 pm

The American Idol sensation, General Larry Platt, has hit the nation, and the Minnesota Vikings locker room.  Just last week after beating the Dallas Cowboys 34-3, starting quarterback, Brett Favre, chanted his rendition of “Pants on the Ground” by General Platt. The video surfaced on media outlets and was an instant hit.

The team decided that they would fly in General Platt to help them prepare for the NFC championship game this past Sunday against the New Orleans Saints. After a very close game, the Vikings ended up losing to the Saints in overtime 31-28. The visit by Platt seemed to be a bad decision by the organization, but the pre-game publicity and hype seemed to bring in the numbers. The videos have been a hit and have given the Vikings a little post-game fame even after the big loss on Sunday.

In the teams best interested, they “adopted” Platt as a minnesota Viking, as well as gave him the support and fame that the 62-year-old, Idol rejection, wanted. The Saints went on to give Favre and the entire team credit for an outstanding game and season, and made no remark on the Viking’s decision to fly in Platt for the pre-game festivities. It will be interesting to see if teams will follow in the footsteps of the Vikings by engaging in pop-cultural “rituals” before a game, or reject the idea in the future to save themselves the “jinx”.

So, after all of the publicity and fame is over for Favre and the Vikings, it is the Saints who will represent the NFC in the Super Bowl game against the AFC champions, the Indianapolis Colts. I can guarantee the Saints won’t be standing around with their pants on the ground this week while preparing for the big game. Fun and games are over, it’s time for some REAL football.


Hello world! January 21, 2010

Filed under: Uncategorized — britsauer @ 9:42 pm

I will be blogging for the next few weeks. Please feel free to follow along!